Great photographs tell
a story. Working beyond the obvious, the photographer
delves deep to create and organize the visual pieces that
illustrate an idea, encompass a mission, embody a dream.
As such, it is collaborative, and the genesis and honing
of a shared vision require
experience and a commitment to teamwork.
Great project photography requires careful planning and
establishing clear objectives,
thematic guidelines, and an intended style. It requires
imagination, reassessment, and the persistence to see
a project through.
Finally, it draws upon all the photographer’s tools,
techniques, and experiences to create
singular images that represent a much greater whole.